Teaching

Here are some courses I have taught in the past 15+ years at Vrije Universiteit Amsterdam, Columbia Business School, University of Virginia’s Darden School of Business, Duke University’s Fuqua School of Business and Harvard Business School:

MBA

• First Year Core Marketing MBA Course
• Deviant Marketing (Second Year Elective for MBAs)
• Behavioral Economics MBA and PhD Courses
• Labor and Motivation on Coursera

Executive Education

• Science of Behavior Change
• Behavioral Economics
• Inclusive Marketing
• Thriving in Trying Times (Tough Marketing Decisions)
• Leadership Development
• New Trends in Marketing
• Marketing Ethics
• Strategic Marketing
• Consumer Philanthropy
• Consumer Well-being and Happiness